LCF has orchestrated a comprehensive activation campaign for Uniper, aptly titled “Uniper starts with you!” This two-part internal initiative centers around the launch and introduction of the Develop Yourself portal, aimed at empowering employees to take charge of their professional growth.

The campaign employs a multi-faceted approach to ensure maximum engagement and understanding among Uniper’s workforce. It begins with targeted mailings, delivering concise information about the portal and its benefits directly to employees’ inboxes.

Complementing the mailings are a series of eye-catching posters strategically placed throughout Uniper’s offices. These posters serve as visual reminders of the campaign’s message, reinforcing the importance of personal development and encouraging employees to explore the new portal.

To further enhance visibility and comprehension, LCF has created a “knowledge video loop” to be displayed in key areas within Uniper’s premises. This loop features dynamic content highlighting key features of the Develop Yourself portal and providing step-by-step guidance on its usage.

Additionally, an engaging explainer video has been crafted to provide a comprehensive overview of the portal’s functionality and benefits. This video serves as a valuable resource for employees, offering clear and concise instructions on how to navigate and utilize the portal effectively.

By combining these effective communication channels, LCF has successfully executed an activation campaign that not only introduces Uniper employees to the Develop Yourself portal but also equips them with the knowledge and tools needed to make the most of this valuable resource.